Membership Strategy

Help NorthStar Of GIS develop a strategy to bring in new members, or improve their current membership program, to increase engagement and support their fundraising and community-building goals.
NorthStar Of GIS
Philadelphia, PA, USA
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NorthStar Of GIS
Philadelphia, PA, USA


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Posted January 11th

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Project details

What we need
  • A Membership Strategy document of 2-4 pages, including analysis of the Organization’s current membership program, step-by-step guide to a new or improved program, growth goals and creative outreach strategies
Additional details

Current program needs clarity and improvement.

What we have in place
  • We currently have a new membership program, which should make it easy for you to get started. We also have a community platform, and the ability to provide any other information you need.
How this will help
This project will save us $5,848 , allowing us to jumpstart our membership program and use our limited finances on our programming

We need to create opportunities for our constituents to engage with each other and our organization as well as a sustainer base

Project plan

Prep: Distribution of Prep Materials
  • Professional connects with Volunteer Manager to discuss current membership program (if applicable), development goals, potential budget for building a membership program, and growth goals
Milestone 1: Information Gathering
  • Professional and Volunteer Manager develop and execute an in-depth SWOT (strengths, weaknesses, opportunities and threats) around an existing or potential membership program
  • Professional surveys existing and potential members through focus groups and/or one-on-one interviews to obtain qualitative data
  • Professional conducts independent market analysis to research the target market, competition, and peer organizations' membership development strategies
Milestone 2: Drafting Document
  • Professional creates a strategy document that includes proposed member cultivation and engagement recommendations, communications and outreach strategies, and related ongoing programs
  • Volunteer Manager reviews and provides feedback which the Professional incorporates
Milestone 3: Presentation of Final Deliverable
  • Professional delivers the final document
  • Volunteer Manager and Professional conduct a wrap-up meeting and discuss next steps for implementation of this strategy
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About the org

NorthStar Of GIS
Our mission

We advance racial justice, representation, and belonging for people of Black and Black African descent in GIS by promoting positive practices for antiracism and equity at the intersection of all systems of oppression.