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Logo Design & Visual Brand Identity

Help Rebuilding Together Philadelphia elevate their visual identity with a new or refreshed logo, or other design choices such as colors, font styles, and graphics that reflect their mission and vision.
Rebuilding Together Philadelphia
Philadelphia, PA, USA
Rebuilding Together Philadelphia
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Rebuilding Together Philadelphia
Philadelphia, PA, USA

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Cause
Housing & homelessness
Skills
Graphic design

Posted June 27th

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Logo Design & Visual Brand Identity

Project details

What we need
  • Consultation regarding the Organization's current branding and desired branding objectives
  • Visual branding guidelines / style guide that include specific colors, fonts, and other graphic design elements to use in print and digital communications materials
  • High-resolution logo delivered electronically (in formats for digital and print use)
Additional details

A high-resolution version of the logo (PDF, jpg, etc) that can be used on print (letters, rack cards, flyers, t-shirt, signage, etc.) and digital purposes (email marketing, social media, etc.)

Accurate, print-ready specifications.

What we have in place
  • We currently have last year's rack card and flyer, which should make it easy for you to get started. We also have last year's logo, and the ability to provide any other information you need.
How this will help
This project will save us $4,817 , allowing us to celebrate our 10th Annual Run to Rebuild as we raise funds and awareness for our mission.

Each year, Rebuilding Together Philadelphia hosts a fundraiser, Run to Rebuild - a 5K Run/2 Mile. Every year, we set new goals for ourselves, whether its increasing the number participants, sponsors or fundraising. The event helps us continue to provide free home repairs for Philadelphia homeowners.

May 2020 will be our 10th Annual Run to Rebuild and we would like to have an unique logo to celebrate our 10th Annual Run to Rebuild!

Project plan

P
Prep: Distribution of Prep Materials
  • Volunteer Manager provides Professional with current logo (if available), branding guidelines, and any existing marketing/communications materials
  • Volunteer Manager sends Professional examples of logos, brands, and design elements preferred, and links to website and social media pages
1
Milestone 1: Brainstorm
  • Professional and Volunteer Manager connect to discuss the branding goals, target audience, and preferred design elements
  • Professional and Volunteer Manager agree upon a style concept and the detailed scope of deliverables (e.g., logo, custom graphics, updated style guide, new style guide, etc.)
2
Milestone 2: Logo Design
  • Professional drafts up to three different logo designs and shares with the Volunteer Manager for feedback
  • Volunteer Manager selects one of the design options and provides feedback
  • Professional iterates upon the design for final delivery, including versions of the logo for different uses (e.g., black & white, full color, and formats for print and digital use)
  • Professional delivers the final version of the logo including specifications for usage (colors, size, etc.)
3
Milestone 3: Visual Branding Guidelines / Style Guide
  • Professional drafts the visual branding guidelines, which features the logo design and a specific set of colors, fonts, and any custom graphic elements to be incorporated in future communications
  • Volunteer Manager reviews the draft guidelines and provides feedback
  • Professional incorporates feedback and prepares the final version
  • If custom graphics are included in the agreed-upon scope of work, the Professional provides them in high-resolution formats for digital and print use
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About the org

Rebuilding Together Philadelphia
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Causes
Housing & homelessness Community & economic development Education
Posted by
JT
Jade T.

External Relations Coordinator

Our mission

Repairing homes, revitalizing communities, rebuilding lives.

What we do

Rebuilding Together Philadelphia (RTP) revitalizes communities by transforming vulnerable houses into safe, healthy and energy-efficient homes.

RTP brings volunteers and communities together to repair homes and improve lives. Each year, RTP and more than 1,300 volunteers provide free safe and healthy home repairs for 75 to 100 homeowners.

Testimonials

Read the Impact Story
For our project, we decided to go a different direction. But Mallika was great for the time that I worked with her. We really appreciated the time and energy you put into creating the designs. I wish her the best of luck with her future projects!
Jade T.

External Relations Coordinator

Logo Design & Visual Brand Identity Project

(No testimonial has been submitted by Mallika)