Membership Strategy

Help Five Loaves & Two Fish Unlimited- HERO Inc. develop a strategy to bring in new members, or improve their current membership program, to increase engagement and support their fundraising and community-building goals.
Five Loaves & Two Fish Unlimited- HERO Inc.
Philadelphia, PA, USA
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Five Loaves & Two Fish Unlimited- HERO Inc.
Philadelphia, PA, USA

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Posted June 10th

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Project details

What we need
  • A Membership Strategy document of 2-4 pages, including analysis of the Organization’s current membership program, step-by-step guide to a new or improved program, growth goals and creative outreach strategies
What we have in place
  • We currently have Three engaging programs and a passionate Director, which should make it easy for you to get started. We also have a clear mission, vision and values, and the ability to provide any other information you need.
How this will help
This project will save us $5,848 , allowing us to Sponsor 3 students on our 11 day Service Trip & Adventure of A Lifetime To Nairobi Kenya To continue building confident leaders who will evoke change with confidence!

We are in the final stages of Strategic Planning and we have been offered an opportunity to reach our target demographic
to support more students

Project plan

P
Prep: Distribution of Prep Materials
  • Professional connects with Volunteer Manager to discuss current membership program (if applicable), development goals, potential budget for building a membership program, and growth goals
1
Milestone 1: Information Gathering
  • Professional and Volunteer Manager develop and execute an in-depth SWOT (strengths, weaknesses, opportunities and threats) around an existing or potential membership program
  • Professional surveys existing and potential members through focus groups and/or one-on-one interviews to obtain qualitative data
  • Professional conducts independent market analysis to research the target market, competition, and peer organizations' membership development strategies
2
Milestone 2: Drafting Document
  • Professional creates a strategy document that includes proposed member cultivation and engagement recommendations, communications and outreach strategies, and related ongoing programs
  • Volunteer Manager reviews and provides feedback which the Professional incorporates
3
Milestone 3: Presentation of Final Deliverable
  • Professional delivers the final document
  • Volunteer Manager and Professional conduct a wrap-up meeting and discuss next steps for implementation of this strategy
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About the org

Five Loaves & Two Fish Unlimited- HERO Inc.
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Our mission

HERO empowers,educates and equips youth to pursue their dreams of a debt free education, entrepreneurship and employment to build strong families and build their community.

What we do

HERO ensures students thrive in school and life. Our core values; Healing, Empowerment, Resilience and Opportunity are foundational principles, also the acronym for our company.

1.Campus Ready
Connect* Tour *Explore
Students connect with peers and mentors throughout their academic journey .. Campus Ready provides mentorship, financial literacy and entrepreneurship workshops travel experiences and empowers students to utilize countless scholarships resources. Middle and Highschool students throughly consider their secondary education options while receiving academic support. Students who participate in Campus Ready are curious, have the opportunity to travel and discover new concepts, cultures, cities, and ways of thinking through this career exploration and life skills program.
Students are empowered to open a bank account receive financial literacy educational workshops. Students choose mentors to help them Create an 'Action Plan' to move proactively to achieve their goals!


2. HEROGirls
*Empowering Girls To Birth Their Dreams
HEROGirls is a tribe of professional women inspiring and mentoring young women of color age 12-24. Lovingly supported and challenged HEROGirls consistently break barriers and overcome obstacles. HEROGirls are healing from traumas , empowered, resilient and ready for opportunities! HEROGirls programs include a
weekly Girls Circle ( utilizing the One Circle Foundation curriculum)
A monthly MeetUp with mentors for fun activities like dance and yoga classes we call; 'Milkshakes & Mascara'
which includes networking events and travel opportunities and an Annual Retreat : The Birthing Suite Spa & Wellness Retreat every October. We are currently accepting student and mentor applications to join the HEROGirls tribe as we plan our first international trip to Nairobi Kenya for cultural enrichment and community service in August 2020. You can learn more by visiting our partners website Dreams To Founder Conference for our details supporting HEROGirls #ROADTOKENYA
http://events.dreamstofounder.org/


3.YoungHEROsCook
Join Philly's First Youth Led Catering Team! Students, young entrepreneurs andcreatives collaborate. Inspired to #createyourART and #useyourVOICE! Art & activism collide as students curate incredible menus and use social media to speak Up, show up and stand up for themselves! Awesome opportunity to receive job training, develop leadership skills, earn cash for college and perfect their crafts, that's YHC! We raise together with gratitude for each other and our sponsor LaColombe Coffee Roasters!


In addition to our three programs mentioned above. HERO offers adolescents a supportive extracurricular environment in which to build skills, set goals for the future, and create an action plan to graduate from college with little to no debt. HERO's programs provide a focused setting for young adults to learn and grow as individuals and future young professionals, as well as develop the financial literacy and connection to resources needed to achieve their goals. As an organization, HERO recognizes that the prevalence of youth
who have experienced Adverse Childhood Experiences (ACEs) in Philadelphia is high, and that providing programs from a perspective of Trauma-Informed Care (TIC) is fundamental for students to achieve success and growth. Alongside programs for fitness and cooking, HERO provides students with opportunities for participation in evidence-based Girls Circle(r) group therapy, weekly checkins and monthly meetups with peers, mentors and health professionals; specifically therapists, social workers and nurses. HERO is committed to serving students facing any number of challenges, from stress at school or bullying, navigating health choices as a young person, and balancing practical financial issues with collegiate goals, all while understanding that traumatic experiences, toxic stress, racism, and ACEs impact a student's ability to achieve short and long-term goals. Reducing the impact of ACEs and toxic stress through providing practical programs from a perspective of TIC aids students to achieve success and build resilience to carry them into becoming healthy, strong, and confident young adults.

Testimonials

Katherine is a quintessential professional. She joined our team on a weekly basis for several months to facilitate progress with our E-commerce shop. She spent quality time on a Sunday to educate and support our Young Entrepreneurs Club.Grateful to build these valuable relationships with professionals like Katherine.
Chiwishi A.
Chiwishi A.

Founder & Executive Director

Membership Strategy Project

(No testimonial has been submitted by Katherine)