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Social Media Content Calendar

Help Habitat for Humanity of Montgomery & Delaware Cou… get a social media account up and running with 4 weeks of scheduled content ready to post, and a content calendar template they can use for months to come.
Habitat for Humanity of Montgomery & Delaware County
Norristown, PA, USA
Habitat for Humanity of Montgomery & Delaware County
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Habitat for Humanity of Montgomery & Delaware County
Norristown, PA, USA

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Cause
Human services
Skills
Digital marketing Social media

Posted December 12th

Social Media Content Calendar

Project details

What we need
  • A 4-week content calendar for one social media platform, including graphics & copy (12-20 posts, or as agreed upon by both parties)
  • A content calendar template that can be used to plan out posts in the future
Additional details

Would like to set up a schedule that included international affiliate content, local content, and organizational milestone.

What we have in place
  • We currently have hootesuite, google alerts, which should make it easy for you to get started. We also have Facebook, IG, Twitter and LinkedIn, and the ability to provide any other information you need.
How this will help
This project will save us $4,212 , allowing us to (1) help us reduces cost (2) fund critical programs

This will help us have a consistent presence on social media will relevant and up-to-date information for our online communities. I want them to see us advocates for affordable housing, leaders in the industry, and a resource to the community.

Project plan

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Prep: Audit & Planning
  • Volunteer Manager shares social media credentials and existing marketing materials with Professional
  • (If applicable) Professional audits existing social media account to determine which content types are performing best
  • Volunteer Manager and Professional discuss & agree upon target audiences, content types, and posting frequency
1
Milestone 1: Calendar Structure Creation
  • Professional uses Google Sheets, Excel, Airtable, or comparable software to set up content calendar structure
  • Volunteer Manager reviews and provides feedback, which Professional incorporates
2
Milestone 2: Content Creation
  • Volunteer Manager shares raw materials (photos, quotes, stories, etc) that Professional needs to create content
  • Professional creates up to 4 weeks’ worth of social media posts (approximately 12-20 posts) and inputs into calendar
  • Volunteer Manager reviews and provides feedback, which Professional incorporates
3
(Optional) Milestone 3: Content Scheduling / Software Setup
  • Professional connects Organization’s social media account to a scheduling software like Buffer or Hootsuite
  • Professional sets up and schedules up to 4 weeks of posts in scheduling software
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About the org

Habitat for Humanity of Montgomery & Delaware County
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Causes
Human services Community & economic development Housing & homelessness
Posted by
Chandra D
Chandra D.

Director of Development & Communications

Our mission

Habitat for Humanity of Montgomery and Delaware Counties is a nonprofit organization whose mission is "eliminating poverty housing." In partnership with caring individuals and organizations, Habitat constructs simple, decent, affordable homes and empower hard-working, low-income families to become homeowners by providing no-interest mortgages. Habitat Partner Families build equity, gain stability, and enhances our counties' quality of life.

What we do

Home Buying Program
Critical Home Repair Program
Almost Home financial literacy
Neighborhood Revitalization