Event Press Kit

Help Madre Latina Inc maximize their media coverage for an upcoming event with a press kit that includes all their relevant media assets and documentation.
Madre Latina Inc
Waterbury, CT, USA

Posted January 22nd

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Project Details

What We Need
Additional Details

Madre Latina Gala Achievers is one of the largest fundraising of the year. The Gala is scheduled for Saturday, May 2, 2020. We expect 300 participants. During the Gala we honor 6 recipients and also we give 6 scholarships to high school students.

What We Have In Place
  • We currently have date of the gala, venue and we are working on the invitation, which should make it easy for you to get started. We also have a lot of pictures, testimonies of other galas, and the ability to provide any other information you need.
How This Will Help
This project will save us $1,852 , allowing us to keep running our Scholarship funds

The kit will help us to increase awareness. Will hep us to attract the local media and provide them with a story to tell in an easy way. Will help us to attract sponsors and other organizations. Others can share our information in a professional way. Will helps to promote the event in our webpage and other social media outlets

Project Plan

Prep: Distribution of Prep Materials
  • Professional and Volunteer Manager discuss Organization's goals for media coverage of event, and agree on a detailed scope of work for press kit (e.g., what documents should be included)
  • Volunteer Manager provides background information about Organization and event, relevant or recent press release(s) and other media coverage, and any supplementary multimedia
Milestone 1: First Draft
  • Professional compiles press kit collateral
  • Professional suggests edits to existing press kit materials, as needed
  • Volunteer Manager makes adjustments to existing materials and provides additional content, as needed
Milestone 2: Final Draft
  • Professional presents final version of press kit in electronic format, with instructions for how to arrange printed version in a folder
  • Professional provides recommendations for how to use press kit to meet Organization's goals for media coverage of event
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About The Org

Posted by
Yoellie I.

Executive Director

Our Mission

Mission: is to promote and encourage the advancement of Hispanic mothers by providing training, technical assistance, and mentoring in order to pursue continuing education.

What We Do

Is a 501(c)3, that was founded in 2011 by a group of Latinas who wanted to connect the Latino community with programs and services in Connecticut. It was incorporated in 2012 and is dedicated to improving the health, educational attainment, human welfare and opportunities for Latino families in Connecticut.

Madre Latina overall goals are to provide educational, health and lifelong learning opportunities for the Latino mothers and their families in a safe environment along with cultural awareness activities.

Madre Latina is governed by a voluntary Board of Directors representing parents, advocates, teachers, social workers, professionals, business and community leaders.