Brochure Graphic Design

Help John Bartram Association express their key messages clearly and vibrantly with customized visual design details that complement the written content of their brochure.
John Bartram Association
Philadelphia, PA, USA

Posted January 31st

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Project Details

What We Need
  • Print-ready brochure template provided in a high-resolution format (jpeg, pdf, etc.)
  • Accurate, print-ready specifications
  • Note: This project does not include printing
Additional Details

We're overhauling our self-guided tour brochure and definitely need some expert guidance. We're currently working with an illustrator on re-doing the tour map and coming up with copy in-house. We have a vague idea of layout but would really benefit from some assistance from someone who knows what they're doing.

What We Have In Place
  • We currently have a general concept for layout, which should make it easy for you to get started. We also have a strong idea of what we're trying to communicate, and the ability to provide any other information you need.
How This Will Help
This project will save us $4,212 , allowing us to further improve our visitor services and enhance visitor experience, including new interpretive signage

Our site has suffered from "boring brochure syndrome" for far too long. We hope to create a tour brochure that serves more as a prompt for engaging meaningfully with the site, rather than a straight information dump. Our hope is that this will allow visitors to have deeper and more memorable experiences here in the Garden.

Project Plan

Prep: Distribution of Prep Materials
  • Volunteer Manager provides Professional with high-resolution logo and visual brand guidelines or examples, images you'd like to include in brochure (if applicable), and finalized copy for brochure
Milestone 1: Information Gathering
  • Professional and Volunteer Manager meet to discuss goals of brochure, target audience, and style preferences
Milestone 2: Preliminary Design
  • Professional performs initial design and layout and sends to Organization for up to 3 rounds of review and feedback
Milestone 3: Final Design
  • Professional finalizes designs, digitizes the artwork and delivers high-resolution versions, along with print specifications to Organization
  • Professional advises on best practices for printing
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About The Org

Posted by

Communications & Marketing Manager

Our Mission

The John Bartram Association's mission is to protect and enhance the landmark Bartram's Garden and House; advance the Bartram legacy of discovery, gardening, and art; and inspire audiences of all ages to care for the natural world.

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