Back to all projects

Social Media Content Calendar

Help The Village Method get a social media account up and running with 4 weeks of scheduled content ready to post, and a content calendar template they can use for months to come.
The Village Method
Union City, CA, USA
The Village Method
Unfollow
Log in to follow
The Village Method
Union City, CA, USA

0

Live Projects

38

Matched Projects
4 Followers
Cause
Youth development
Skills
Digital marketing Social media

Posted March 29th

Share this project:
Social Media Content Calendar

Project details

What we need
  • A 4-week content calendar for one social media platform, including graphics & copy (12-20 posts, or as agreed upon by both parties)
  • A content calendar template that can be used to plan out posts in the future
Additional details

We have recently acquired www.scholarprep.org and need to develop a full out marketing plan to engage youth, parents/guardians, school districts, superintendents, colleges recruiters, self-employed college advisors, etc. This plan will attract them at each level and leverage content that will appeal to each group. Ultimately, this will be a multi-tiered revenue generation for our organization that will fund much of our core operations.

What we have in place
  • We currently have a full repository of photos and a long history of posts, which should make it easy for you to get started. We also have social media pages in Facebook, Instagram and Pinterest, and the ability to provide any other information you need.
How this will help
This project will save us $4,212 , allowing us to invest this in our employees who have had their hours reduced to zero during this emergency shelter-in-place.

We previously had a plan to implement this solution in Fall of 2020, however now we need to expedite this in order to engage families and service providers with the content and info available. COVID-19 has pushed up our need to deliver this sooner.

Project plan

0
Prep: Audit & Planning
  • Volunteer Manager shares social media credentials and existing marketing materials with Professional
  • (If applicable) Professional audits existing social media account to determine which content types are performing best
  • Volunteer Manager and Professional discuss & agree upon target audiences, content types, and posting frequency
1
Milestone 1: Calendar Structure Creation
  • Professional uses Google Sheets, Excel, Airtable, or comparable software to set up content calendar structure
  • Volunteer Manager reviews and provides feedback, which Professional incorporates
2
Milestone 2: Content Creation
  • Volunteer Manager shares raw materials (photos, quotes, stories, etc) that Professional needs to create content
  • Professional creates up to 4 weeks’ worth of social media posts (approximately 12-20 posts) and inputs into calendar
  • Volunteer Manager reviews and provides feedback, which Professional incorporates
3
(Optional) Milestone 3: Content Scheduling / Software Setup
  • Professional connects Organization’s social media account to a scheduling software like Buffer or Hootsuite
  • Professional sets up and schedules up to 4 weeks of posts in scheduling software
Show more

About the org

The Village Method
Unfollow
Causes
Youth development Civil rights Education
Posted by
Mark G
Mark G.

Founder

Our mission

To develop a sustainable academic pipeline for underserved (K-16) youth of African ancestry and engage families in the work of building our community.

What we do

We foster an environment of academic excellence, cultivate parent leadership, sponsor community engagement, promote healthy living and advocate for socio-economic mobility.

Testimonials

Read the Impact Story
Thawnee is an absolute rockstar and we were blessed to have her support our thought process in building a strong plan.
Mark G.
Mark G.

Founder

Social Media Content Calendar Project

(No testimonial has been submitted by Thawnee)