Social Media Audit

Help Sky Community Partners, Inc. assess the current state of their social media pages and gain actionable recommendations on how to improve presence and engagement.
Sky Community Partners, Inc.
Philadelphia, PA, USA
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Sky Community Partners, Inc.
Philadelphia, PA, USA

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Posted May 4th

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Project details

What we need
  • Profile & page setup assessment of whether relevant information and fields are filled
  • Statistics on posts, engagement, and follower demographics
  • Evaluation of strengths and weaknesses as well as recommendations to improve
Additional details

Our organization has never utilized our social media platforms for anything other than having a presence online. We need to re-evaluate how we have been using our platforms and think about how our social media can help us towards our fundraising goals.

What we have in place
  • We currently have Facebook and Instagram posts that you can view, which should make it easy for you to get started. We also have copies of email newsletters that have gone out, and the ability to provide any other information you need.
How this will help
This project will save us $1,308 , allowing us to put our focus on raising money for the organization and growing our financial resources to be able to help low-income children in Philadelphia stay in school.

Our organization has never utilized social media as anything other than having a presence online and considering current circumstances, we need some to turn that around and help us to better utilize our social media platforms for fundraising, brand visibility, and relationship building and turn our followers into donors.

Project plan

P
Prep: Information Sharing & Goal Setting
  • Professional connects with the Volunteer Manager for a brainstorming/overview session, to discuss goals, target audiences, and existing activities/materials
  • Professional and Volunteer Manager outline next steps and timeline for the project
1
Milestone 1: Initial Assessment & Feedback
  • Professional delivers an initial assessment of current social media performance, including relevant data insights and statistics around posts, engagements and demographics
  • Professional performs SWOT analysis of current social media presence
  • Volunteer Manager reviews draft and provides feedback to the Professional
2
Milestone 2: Deliver Final Recommendations
  • Professional documents specific recommendations for achieving a social media presence that meets the Organization's goals, and shares it with the Volunteer Manager
  • Professional answers any questions, and provides recommendations for next steps or finding assistance going forward
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About the org

Sky Community Partners, Inc.
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Our mission

Provide programs to underserved, low income families and individuals by collaborating with high-performing organizations to increase educational opportunities, increase health awareness and access, and improve outcomes for at-risk communities in Philadelphia.

Testimonials

Onyeka was very thorough and detailed in his approach to this project, the end product was clear and concise, he was able and willing to answer every question I had about the final report he provided me with and gave recommendations that were feasible and realistic. Would definitely work with him again.
Jonecia L.
Jonecia L.

Program Director

Social Media Audit Project

This is a great organization and it was a pleasure to work on this awesome project with Jonecia. She is well-organized and was open, honest and receptive, and it helped to move the conversation forward. I look forward to staying in touch with Jonecia!
Onyeka E.
Onyeka E.

Volunteer