Logo Design

Help Phoenixville Area Transition elevate their visual identity with a new or refreshed logo.
Phoenixville Area Transition
Phoenixville, PA, USA
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Phoenixville Area Transition
Phoenixville, PA, USA

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Posted September 21st

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Project Details

What We Need
  • High-resolution logo delivered in vector (.ai, .svg, .eps) and raster (.png, .jpg, .tiff) file formats for digital and print use.
Additional Details

We have a logo for Phoenixville Area Transition we wish to keep - i.e. font, colors, etc.
It was designed for us and we need it to be crisp and that it allows us to use it for letterhead, business cards, etc. We cannot do that right now.
Help is needed.
Maria

What We Have In Place
  • We currently have a logo we wish to use, which should make it easy for you to get started. We also have a contact person with graphic background, and the ability to provide any other information you need.
How This Will Help
This project will save us $3,002 , allowing us to do our work within the community.

Our organization is three years young and because we exist to be within and work within the community, we need a presence via our logo. It will be used as we update and redesign our website (we had a website assessment done through Catchafire) and our next project will be the website redesign. Our logo currently does not allow for use in varied formats and this is a problem.

Project Plan

P
Prep: Distribution of Prep Materials
  • Volunteer Manager provides Professional with current logo (if available), branding guidelines, and any existing marketing/communications materials
  • Volunteer Manager sends Professional examples of logos, brands, and design elements preferred, and links to website and social media pages
1
Milestone 1: Brainstorm
  • Professional and Volunteer Manager connect to discuss the branding goals, target audience, and preferred design elements
  • Professional and Volunteer Manager agree upon a style concept
  • Professional creates up to 6 thumbnail sketches of rough ideas for client to review
2
Milestone 2: Logo Design
  • Volunteer Manager selects 3 of the design options and provides feedback
  • Professional takes sketches and creates up to 3 digital drafts for the logo design based on feedback, and shares with the Volunteer Manager for more feedback
  • Volunteer Manager selects 1 of the design options and provides feedback
3
Milestone 3: Final Design and Handoff
  • Based on feedback, professional creates the final logo design, and iterates upon the design for final delivery, including versions of the logo for different uses (e.g., black & white, full color, and formats for print and digital use)
  • Professional delivers the final version of the logo including specifications for usage (colors, size, etc.)
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About The Org

Phoenixville Area Transition
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Our Mission

We are on a mission to build resilience in the local community by connecting people with each other and with nature.

What We Do

Phoenixville Area Transition (PAT) , 25 miles NW of Philadephia, came to life in 2018, as many people became convinced that the Global Industrial Growth Society based on petroleum is not sustainable and that instead we need to encourage localization and work with, not against, nature. We are on a mission to build resilience in the local community by encouraging interdependence between people and groups and nature.

Our group has operated mostly on the philosophy that Rob Hopkins, the founder of International Transition Towns, articulated: "whoever shows up are the right people". We have done a lot of "going where the energy takes us", as long as a project seemed to fit the mission. We gradually formed our current operating system of a Core group made up of representatives from various "Working Groups." Our Core group has seven members: Tara, Megan, Maria, Rodney, Shanlee, Sally, and Jane. We have working groups: Films Working Group, Inner Transition Working Group, Living Landscapes Working Group, Media Working Group, RRR Plastics, and reviving a Food Working Group. We also have a Community Group that meets quarterly and is a larger group of interested and participating individuals from the community.
Partnerships & networking is an important component of a transition community and we focus on engaging the community in all aspects of the work as it is the community that energizes the work.
We have developed a Resiliency Report published monthly that provides information, educational opportunities, links to various environmental activities and events, etc.
We are one of many transition communities engaging with Transition USA which is a not for profit. Phoenixville Area Transition is not a not for profit and much of our work is dependent upon community engagement rather than monetary support - yes, a bit challenging but we are 3 years in with our work.

Testimonials

AMLU provided professional and timely response to the logo enhancement project. She delivered four versions for various uses and included a seal which we did not have initially. Excellent work and a pleasure to work with as she understood what our work in the community entailed.
Maria Galarza
Maria G.

Core Group Member

Logo Design Project

(No testimonial has been submitted by AMLU)

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