Branded Digital Assets

Help WAVE (West Africa Vocational Education) enhance their digital marketing materials with compelling graphics designed to increase community engagement.
WAVE (West Africa Vocational Education)
New York, NY, USA
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WAVE (West Africa Vocational Education)
New York, NY, USA

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Posted October 9th

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Project Details

What We Need
  • Up to 3 customized and professionally designed graphic(s)
Additional Details

We have several trainings with our beneficiaries as we empower underserved urban youth demographic with employability skills and guide them toward meaningful employment opportunities that enhance their social mobility. We need help creating a branded PowerPoint template in helping make presentations stand out. They are an indispensable marketing tool that aid face-to-face meetings and make communicating key thoughts and ideas so much easier.

What We Have In Place
  • We currently have Logo, and Visual Brand guide., which should make it easy for you to get started. We also have our brand voice and tone guidelines., and the ability to provide any other information you need.
How This Will Help
This project will save us $3,002 , allowing us to purchase more equipment to aid our audio visual unit in delivering good and quality training videos to train our beneficiaries.

This project is important to WAVE because it aids our trainers and helps our beneficiaries remember us because people remember images (including colors) better than words. It also distinguishes us from competition.
This gives us more earned media by referrals to others, because people tell others about brands they love. Connects people with you emotionally as images have emotional power.

Project Plan

P
Prep: Distribution of Prep Materials
  • Volunteer Manager shares with Professional the intended platform(s) where graphics will be posted, ideas for copy, and images to include in the graphics (if any)
  • Volunteer Manager and Professional discuss the objective of the graphic, key audiences, and visual branding guidelines
  • Volunteer Manager shares examples of graphics or memes they like with the Professional
1
Milestone 1: Preliminary Design
  • Professional drafts three graphics using different themes to share with the Volunteer Manager
  • Volunteer Manager chooses one draft as a primary theme and provides feedback
2
Milestone 2: Graphic Creation
  • Professional provides Volunteer Manager with first draft of graphic
  • Volunteer Manager provides Professional with up to two rounds of feedback
3
Milestone 3: Final Graphic Delivered
  • Professional delivers final version of the graphics and explains how to upload image(s) to the Organization’s chosen platform(s)
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About The Org

WAVE (West Africa Vocational Education)
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Our Mission

WAVE is a vocational education model that up-skills youth to fill stable jobs that transform their incomes thereby converting Africa’s youth from demographic liabilities to “demographic dividends”:

What We Do

We connect young, driven individuals to jobs that help improve their income and in turn help businesses sustain and grow.

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